A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.
Uncover media and advertising performance with audience measurement solutions that provide unbiased, inclusive data of the entire population and its shifting habits.
Audiences Plan and measure audiences that matter most to you Leverage first- and third-party audiences to their full potential by seamlessly incorporating them into your media plans and cross-media measurement strategies. Create customized, high-impact ad campaigns and content that engage the ideal audience at the right time.