BBH’s Sir Nigel Bogle on then, now and what the future holds
Mar 7, 2018 · 1/Bartle Bogle Hegarty was founded in 1982 and for most of the intervening period has been rightly viewed as one of the world's few great creative agencies. What made the agency special and what provided its longevity? The three of us were very fortunate in co-founding and running TBWA London for eight years before starting
Neverland’s Richard McGrann picks his Desert Island Ads
Dec 19, 2024 · Let’s be clear. I love OOH. I love radio, social, PR. The lot. But if I’m going to be stuck on a desert island bereft of movies, books, my beloved PS5 and a face painted on a football, I’ll take some telly ads for entertainment, thanks. Preferably ones with great soundtracks. On a loop. Desert
AMV still going strong after 40 years at the top
Nov 28, 2017 · To London's Embankment to celebrate 40 years of AMV BBDO, once (David) Abbott (Peter) Mead (Adrian) Vickers), the most successful of the tidal wave of creative agencies who hit London in the late 1970s and through the 80s and 90s. AMV is still the biggest London agency by billings (not the most accurate measure perhaps
Top duo Brim and Beverley to quit adam&eveDDB
Nov 28, 2024 · This won't be the Christmas present adam&eveDDB was hoping for but highly-regarded CCO Richard Brim and CSO Martin Beverley have announced they are leaving in February to start their own business (both below, Brim right.) . Brim has garnered every award going in his 11 years as a top creative and then CCO and has
‘Hot’ Santa drives the customers wild for Target
Nov 18, 2024 · We’ve had the ‘hot priest’ in Fleabag and the ‘hot rabbi’ in Netflix’s Nobody Wants This. Now we’ve got a hot Santa in Target’s Christmas ad. Our silver-bearded hero heads out of his luxury pad, all dressed in red. He leaves the reindeers behind as he revs up his sporty red pick-up truck (number plate:
Whatever happened to: 1968’s top UK agencies
Aug 24, 2015 · Came across this list in a piece in Campaign about Boase Massimi Pollitt, now adam&eveDDB. So, you might want to ask, where are they now and who, if anyone, owns them? London adland was about to change pretty dramatically in 1968. BMP, a breakaway from Interpublic-owned Pritchard Wood, was just getting going. In the same
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More About Advertising set out to be the alternative voice of advertising, marketing and media nearly ten years ago and since then has developed into one of the main sources of news, information and insight into these industries globally.
Johnson & Johnson is another big media win for WPP
Dec 12, 2024 · WPP's GroupM is ending 2024 on a high note, winning Johnson and Johnson's US and Canada media accounts, worth around $200m (J&J spends about $500m worldwide.) WPP is reported to have beaten Publicis Media and IPG in the final pitch. The business moves from IPG's J3, formed to handle J&J's global media business. IPG is
George Parker: Omnicom/IPG – why big doesn’t mean better
Dec 16, 2024 · For the last week or so we have been bombarded with news items in the ad trades and the financial press about the forthcoming merger of Omnicom and Interpublic. Most of these are merely a rehash of the pablum generated by the holding companies PR departments telling existing clients that they will benefit not only
David Beckham pours himself a PerfectDraft - More About …
Nov 12, 2024 · Good to see David Beckham doing something useful (for once.) Here he is in his own one-man pub dispensing "pub quality beer at home" in a new campaign from countertop draught beer dispenser PerfectDraft. Becks now represents Stella Artois which is one of many beers on offer along with the likes of Corona and Budweiser.