Wicked' is a hit on digital with $70M in Premium VOD earned in its first week after making almost $700 million at the worldwide box office.

The record-smashing musical has been a huge win for Donna Langley and NBCUniversal's film empire, which have proven that a movie can still be a big draw in theaters even if it goes to home entertainment early.

Wicked continues to establish itself as one of the biggest box office forces of the entire year. Universal’s adaptation of the iconic Broadway musical has proven to be a massive theatrical hit, breaking several records over the month since it was released.

Universal has revealed the impressive sales on Jon M. Chu's Wicked premium video-on-demand release. The movie-musical earned more than $70 million in the U.S. and Canada in its first week available to watch at home,

The home release total comes on top of a theatrical run with $686 million grossed worldwide and counting The post ‘Wicked’ Earns Record $70 Million for Universal in First Week of Premium On-Demand appeared first on TheWrap.

Wicked, the highest-grossing Broadway musical movie of all time, raked in a whopping $70 million in its first seven days on Premium VOD, Universal reported on Thursday, January 9. This latest feat for the Ariana Grande and Cynthia Erivo starrer comes amid its ongoing success at the box office,