With the help of artificial intelligence, YouTube advertisers can identify moments within videos when viewers are most ...

YouTube has rolled out two new advertising tools that could change how people experience ads on the platform. Announced at the company’s annual Upfront event in New York, the new features—called “Peak ...

YouTube has revamped the ad experience on television by launching an interactive product feed for shoppable connected TV (CTV ...

It is launching NEO later this year for all its video inventory and DemoDirect to streamline buying of its network inventory ...

World Screen Newsflash recaps some of the biggest news to emerge out of the IAB NewFronts and Upfronts week in New York City.

Prime Video will kick off the 20th season of Thursday Night Football (TNF) at iconic Lambeau Field in Green Bay, when the Packers host the Commanders on September 11. It’s the first of an outstanding ...

Or at least anyone who watches Amazon Prime Video may soon be able to shop mid-show or mid-game. 💵💰Don't miss the move: ...

Amazon enters NASCAR with live races on Prime Video, debuting May 25, plus exclusive docs like *Earnhardt*, redefining ...

Fallout, which has logged more than 100 million viewers worldwide, has been renewed by Prime Video for a third season. It hails from Kilter Films, with executive producers Jonathan Nolan and Lisa Joy.

Amazon is rolling out new ad formats on Prime Video, including contextually relevant pause ads and shoppable inventory. The ...

Contextually relevant pause ads were just one of three new formats that Amazon unveiled in advance of its Upfronts ...

As economic uncertainty clouds the ad business, media companies and streamers will take the stage in New York this week to ...