Adidas Aims to Increase Sales, Win Market Share Amid Nike’s Struggles
The sporting-goods company targets continued sales growth and market-share gains as arch-rival Nike seeks a turnaround to ...
The playbook for luxury fashion marketing has evolved — 6 strategies can help brands survive the industry's slowdown
Luxury fashion experts say brands should focus their marketing on collaboration, craftsmanship, and experiences to succeed ...
Adidas targets larger US market share as Nike struggles
Whether Adidas can win more American shoppers from market leader Nike will be key to its continued success this year, ...
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Are you a Marketer? Here are 5 cutting-edge technologies
From AI-powered decision-making to immersive digital experiences, brands are leveraging cutting-edge technologies to drive ...
What will cost Americans more from sweeping tariffs on Mexico, China and Canada
American consumers and businesses stand to pay a hefty price for the tariffs President Donald Trump enacted on the nation’s ...
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New York Liberty notebook: Betnijah Laney-Hamilton’s injury raises roster questions
On Monday afternoon, 3×3 women’s professional basketball league Unrivaled announced that Betnijah Laney-Hamilton, who ...
Qinwen Zheng stars in new Nike ad for sports bras on Instagram
In addition to the Alate Bra, Zheng wears a white NikeCourt Slam skirt ($85), white NikeCourt Air Zoom Vapor 11 shoes ($170), and a pair of Wmns Air Max Muse "Black Metallic Silver" sneakers ($160) in ...
Nike (NKE) Stock Left Gasping as Rival Adidas Declares it Wants to Be Number One
Shares in sportswear brand Nike (NKE) were off the pace today as German rival Adidas declared it wanted to knock it off the ...
Nike (NKE) Stock Starts Sweating After Analysts Warn Rival Adidas is Hot on its Heels
Shares in footwear brand Nike (NKE) slipped lower today on fears that German rival Adidas was increasingly breathing down its ...
adidas continues to close the gap with Nike but sets conservative FY25 guidance
Adidas posts strong Q4 growth with double-digit footwear sales & Messi apparel line. FY25 outlook shows high-single-digit ...
Best Nike running shoes for 2025: Which one fits your style and performance needs?
Affiliate. Explore Nike's versatile lineup of running shoes to find a pair that fits your style and performance needs.
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Best Nike running shoes for 2025: Which one fits your style and performance needs?
Nike Vomero 18 From walking to running to trailing ... to-gate assessment reviewed by PRé Sustainability B.V and Intertek China. The foam midsole is also 13 percent more responsive than previous ...