Taylor Swift may not be on the NFL payroll or have official football merchandise, but the singer is responsible for bringing a billion dollars' worth of publicity to the sport, according to Apex ...
The football league enjoyed a “Taylor Swift effect” of spikes in ticket sales and merchandise, especially among female fans, data obtained by MarketWatch shows. After Swift and Kelce ...
the NFL enjoyed a “Taylor Swift effect” of additional growth, including spikes in merchandise and ticket sales, particularly among female fans. Back To Top ...