Amazon is rolling out new ad formats on Prime Video, including contextually relevant pause ads and shoppable inventory.

Featuring loads of Hollywood star power, the tech giant’s presentation showed off results from the first full year of ...

Amazon says it is launching new ad formats to help marketers reach more than 130 million streamers in the U.S. who watch ...

Contextually relevant pause ads were just one of three new formats that Amazon unveiled in advance of its Upfronts ...

Prime Video's ad-supported tier has surpassed 130 million active users in the U.S., a 13% increase from the previous year ...

Amazon will bring ads to movies and shows on Prime Video in India starting June 17, over a year after introducing ads in other markets including.

On average, 88% of Prime Video viewers in the U.S ... “Starting this year, we are introducing a contextual advertising experience that dynamically aligns the ad message with the content viewers ...

The tech giant says that Prime Video's main offering has added 15 million customers since its last update. Amazon says that ...